
Discover the 3 key steps to turning your passion for dogs into a flexible, meaningful career – from someone who’s helped thousands do just that.

I’ll show you the 3 step process to becoming a successful canine professional. Spots are limited, so don’t wait.
The exact 3-step path to becoming a professional dog trainer – even if you’re starting from scratch
How to turn your training skills into a real career – with paying clients, your own schedule, and room to grow
What skills and qualifications you actually need – and which ones to avoid wasting time and money on
The biggest mistakes aspiring trainers make – and how to avoid them so you can move faster and with confidence
Every day, people are leaving unfulfilling jobs behind to pursue something more meaningful — and for thousands, that “something” is working with dogs.
But breaking into the dog training industry can feel confusing. Everyone’s saying something different… there’s no clear path… and you’re left wondering:
Where do I even start?
Do I need a qualification?
How do I actually get clients?
In this free webinar I’ll break it all down step by step. You’ll learn the exact roadmap I teach aspiring trainers inside my academy, designed to take you from unsure and overwhelmed to clear, confident, and ready to build the career you’ve always wanted.


With a Master’s degree in Clinical Animal Behaviour, a First-Class degree in Education, and over a decade of hands-on experience working with dogs, Will Atherton is one of the UK’s most trusted canine behaviour experts. Through his books, online courses, and global community, Will has helped hundreds of thousands of dog owners transform their relationships with their dogs — and now he’s teaching the next generation of professionals to do the same.
Will’s mission is simple: to keep dogs out of shelters and off the euthanasia table by raising the standard of canine education worldwide. But he knows he can’t do it alone — which is why he created this free webinar.







This is a one-time live event with Will Atherton. Spots are limited and won’t be available again right away.

Can’t make it live? Register anyway and we’ll send you a limited-time replay if spots are available.

This free session will give you the roadmap.
But if you decide you’re ready to take the next step, you’ll also have the opportunity to go deeper with Will inside the Advanced Diploma In Canine Training & Behaviour — our flagship, university-level training programme for aspiring professionals.
You’ll get a full breakdown of what’s included and how to apply during the webinar.
Everything you need to know about our free webinars
Nope! This is designed for anyone curious about becoming a dog trainer — whether you’re already helping friends with their dogs or starting completely from scratch.
Yes — it’s the perfect starting point. You’ll learn what it really takes to succeed, what the job is like day to day, and how to get started.
The webinar will run for around 60 minutes and includes a Q&A section at the end to answer the most common questions.
There is an offer at the end if you’d like to go deeper, but the webinar is packed with valuable, actionable advice whether you choose to enrol or not.
No problem — just register and we’ll send you a replay you can watch any time.
Discover how to become a professional dog trainer — and what’s possible when you do.
